What is Advantage Digital Services? A division of Star Tribune Media Co., Advantage Digital Services combines proprietary expertise and market-leading technologies to reach online audiences wherever they may be. Combining programmatic display, search, social media, and email with advanced analytics, Advantage finds your most desirable consumers in channels outside of core Star Tribune properties. It’s a perfect complement to Minnesota’s most-trusted, most-visited digital news source. With Advantage, there are no limits to who you can target, or where.